Organic Traffic Rocketship
Summary
A mid-size SaaS business was in search of a new SEO agency to rebuild organic traffic after months of low performance across traffic and leads. They sought the help of Bohu Digital based on their track record of success and winning where other agencies have fallen short.
The Challenge
This brand was already the organic leader in the space, but their traffic and leads had eroded over time as search engines had changed. Bohu Digital was challenged to rebuild their SEO foundation and turn results around.
- Declining organic traffic
- Rapid loss of keyword rankings
- Decreasing leads and conversions
Strategies
Gap Analysis
Bohu Digital performed a gap analysis across the brand’s most important keyword categories identifying optimization opportunities and missing content pieces.
PIllar Based Strategy
We identified the keywords that would generate traffic and leads and drafted a pillar based strategy to propel Quantive to the top of the SERP for those keywords.
Content Marketing
Bohu Digital prepared the strategy, outlines, content writing, editing, and publishing of all the content for Quantive’s pillar based strategy.
SEO Optimizations
We identified the technical issues plaguing site performance, optimized poor performing pages, and added content to pages needing more support.
Results
500+
new page 1 keywords in the first 90 days
155%
increase in organic traffic YoY
72%
increase in organic search conversions
Schedule a Consultation
Meet with a member of our team that specializes in scaling digital marketing strategy.