ShipSigma: Organic Traffic That Delivers Results

Summary

ShipSigma helps customers reduce shipping costs through specialized services like carrier contract analysis, negotiation, and analytics saving its customers millions each year. ShipSigma wants to be the dominant player in the carrier contract negotiation space. They turned to Bohu Digital to help them win in the SERP for a handful of highly relevant, high-performing categories.

The Challenge

ShipSigma was struggling to reach their audience especially when their audience was in the moment of search for a vendor.

  • Low website traffic
  • Little organic search traffic
  • Low ranking keywords & keyword gaps

Strategies

SEO Audit

We pulled back the curtain to see what SEO technical issues need to be addressed and opportunities are ripe for the picking.

Pillar Based Strategy

Bohu Digital crafted a pillar based strategy based on an analysis of key service categories for ShipSigma.

SEO& Content Writing

Bohu Digital researched, outlined, scoped, managed, and published over 50 pieces of content and optimized all converting web pages. 

Results

238%

increase in website sessions

218%

increase in engaged sessions

20%

increase in conversions

Schedule a Consultation

Meet with a member of our team that specializes in scaling digital marketing strategy.

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